SOURCE: CNA
SINGAPORE: Singapore's digital media hub, Mediapolis is moving from design to reality. A groundbreaking ceremony was held on Friday for the first building in the hub.
The S$60 million building, named Infinite Studios, is a ten-storey development that will host Singapore's first two soundstages.
Minister for the Information, Communication and the Arts Lui Tuck Yew, was at the groundbreaking of Infinite Studios.
The building aims to bring together a wide range of media-related services such as broadcasters, service providers and digital media companies under one roof.
It will have a gross floor area of more than 24,000 square metres.
Media and entertainment company Infinite Frameworks will be a main tenant, occupying 30 per cent of the space, and will have state-of-the-art sound stages, boasting of special effects capabilities.
One use for these sound stages is for motion-capture technology, which has been used in Hollywood films such as Lord of the Rings and Avatar. By placing sensors on an actor's face and body, every movement is captured and transferred onto an animated figure. Such technology will be available at Infinite Frameworks, providing higher value-add services.
Mike Wiluan, Managing Director on Infinite Frameworks, said: "Instead of building backdrops and sets, we're actually looking at virtual sets. Filming environments where we're pushing cameras through green screen technology and where the cameras and the green screen technology will speak to each other, so we're creating virtual worlds."
Media service provider, Globecast Asia, is another tenant. It will build a satellite teleport, capable of receiving and sending content around the world.
And Infinite Frameworks hopes to tap on this capability.
"This will be the first large-scale facility in Singapore. It's like a film stage where we're able to simultaneously film and broadcast 'live'. So the ability for us to do international award shows will be there," said Mr Wiluan
The landlord, Ascendas, expects to achieve an occupancy rate of 70 per cent by next August and full occupancy by 2015. The building will also offer lifestyle and F&B amenities.
Minister for the Information, Communication and the Arts Lui Tuck Yew, was at the groundbreaking of Infinite Studios.
The building aims to bring together a wide range of media-related services such as broadcasters, service providers and digital media companies under one roof.
It will have a gross floor area of more than 24,000 square metres.
Media and entertainment company Infinite Frameworks will be a main tenant, occupying 30 per cent of the space, and will have state-of-the-art sound stages, boasting of special effects capabilities.
One use for these sound stages is for motion-capture technology, which has been used in Hollywood films such as Lord of the Rings and Avatar. By placing sensors on an actor's face and body, every movement is captured and transferred onto an animated figure. Such technology will be available at Infinite Frameworks, providing higher value-add services.
Mike Wiluan, Managing Director on Infinite Frameworks, said: "Instead of building backdrops and sets, we're actually looking at virtual sets. Filming environments where we're pushing cameras through green screen technology and where the cameras and the green screen technology will speak to each other, so we're creating virtual worlds."
Media service provider, Globecast Asia, is another tenant. It will build a satellite teleport, capable of receiving and sending content around the world.
And Infinite Frameworks hopes to tap on this capability.
"This will be the first large-scale facility in Singapore. It's like a film stage where we're able to simultaneously film and broadcast 'live'. So the ability for us to do international award shows will be there," said Mr Wiluan
The landlord, Ascendas, expects to achieve an occupancy rate of 70 per cent by next August and full occupancy by 2015. The building will also offer lifestyle and F&B amenities.
